P—03 / CASE STUDYBRAND · UX/UI · WEB DEV · SEO — 2026

ILOTLEGAL

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A / THE BRIEFILOT LEGAL

Ilot handles legal, visa, corporate structuring, tax, and property advisory for foreign investors in Indonesia — an industry where the competition is a WhatsApp number and a promise. The category runs on opacity: no timelines, no pricing, no proof. We built the opposite. A digital headquarters where every service is a card with a stated timeline, and every card opens a pre-filled thread with a specialist. The brief was to make a law firm behave like a product.

B / THE ISLAND

FRICTIONFLOW

BUREAUCRATIC DRAG · REPLACED BY A CLEAR PATH

C / THE CLIENTILOT, AT SCALE

THE NUMBERS

7SERVICE PILLARS
110+CLIENTS ONBOARD
4STEPS TO FULFILMENT
1TAP TO BEGIN
CLEAR LEGAL SUPPORT●ENGINEERED FOR CONFIDENCE●ILOT LEGAL●BRAND●UX/UI●WEB DEVELOPMENT●TECHNICAL SEO
D / METHODCLARIFY → BUILD → CONVERT

HOW WE WORKED

  1. 01

    Positioning & Audit

    Find the wedge in a category built on vagueness. The answer was transparency: publish the timeline, publish the path, and let the competition keep hiding.

  2. 02

    Identity & Design System

    A restrained, institutional language — quiet typography, generous space, and the composure a client wants from the firm holding their residency.

  3. 03

    Build & Optimize

    Hand-built front end with a service taxonomy that scales across seven pillars, tuned to Core Web Vitals and fast on a phone in a visa queue.

  4. 04

    Convert & Compound

    One-Touch WhatsApp deep links wired to every service, plus a guides engine that captures the search before the client knows who to ask.

E / SCOPE04 DELIVERABLES

WHAT WE BUILT

  • D.01

    Institutional Brand System

    An identity for a firm that sells certainty: typographic discipline, a controlled palette, and motion with restraint. Premium without theatre.

  • D.02

    Service Taxonomy & Digital HQ

    Seven pillars, dozens of services, one navigable structure. Every service carries a category, a plain-language scope, and an honest timeline.

  • D.03

    One-Touch Conversion Layer

    Pre-filled WhatsApp deep links generated per service — the enquiry arrives already knowing what the client wants. Zero forms, zero drop-off.

  • D.04

    Authority & SEO Engine

    Editorial guides, structured data, and semantic markup that answer the questions investors search before they ever search for a firm.

F / ARCHIVEMORE WORK

OTHER PROJECTS

CASE P—01REFORM
DIGITALView Project →CASE P—02BUYAMIAView Project →
G / TRANSMISSION

FRICTION TO FLOW,
BUILT FOR CONFIDENCE

Tell us where the business slows down, what the current tools cannot do, or what needs to be built from the ground up.

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